Why does Google+ exist? How does it add value to the utility of other Google products?

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Why does Google+ exist? How does it add value to the utility of other Google products?

Why does Google+ exist? How does it add value to the utility of other Google products? Google + had a fundamental problem in 2009. They had 40+ different products that did’nt really talk to each other that were either built by various teams internally or through acquisitions. Compare that with Apple where everything supposedly  “just worked” and  Facebook that was building everything on Top of social and was being called the next Google. Some top engineers even defected to Facebook. by Kulfisoftware

Why does Google+ exist

Features:

When you combine all those factors it becomes clear that a single identity, a seamless experience with better integration between products and improving the sharing and social experience were central to them staying relevant.

Google+ is a single identity system that’s the connecting thread that stitches all the Google Services to make the experience more seamless. Apple and Facebook were  running circles around them in those areas.

Photos and videos.

People also have good editing tools to enhance them personally. You can then share it to anyone who has upgraded to a G+ account (more than 550 million at last count). You can do this from Chrome, ChromeOS, Mac, iOS, Android, Windows, Smartphones, PC’s and tablets.

History:

In June 2011 this process could easily take around 30 minutes and the use of multiple apps, extensions, services and log-ins and you even had to be on the right device to make it happen. Now it takes 30 seconds and a few clicks.

In June 2011 G+ launched and it has negated a lot of  those threats and gaps in it’s services.

Update: Oct 2014
500+ Million downloads 1.3 Million+ reviews just on the Android  Play Store.  (Even Skype is only at 100 downloads).

Caveat: It comes installed on all Android phones.

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